Customers manage to pursue up to 70% of their buying-process utilizing the Internet – without sales. Their requirements about relevant information have changed accordingly. Your website visitors
- expect to be guided by customer-centric information along their entire buying-process,
- like to comprehend what you have got to offer beyond products and services, and
- are looking for trustworthy partnership which benefits both parties.
Marketing is in charge of company’s growth and engage competences across all functions of entities.